Why was this product created ?
Because authentic pizza is made with the one and only San Marzano tomato.
San Marzano tomatoes are the only variety to hold a protected designation of origin (PDO). This designation requires that several production rules are respected. For instance, each tomato can must be identified by a code, ensuring product traceability. Each San Marzano tomato producer must also report the number of tomatoes grown each year. To that effect, each tomato can bears a code specifying the number of tomatoes produced to date.
San Marzano tomatoes are thinner and pointier. Their flesh is thicker, with fewer seeds, and their taste is bolder, sweeter and less acidic.
Once picked, the tomatoes are sorted, cooked then peeled. After this first processing step, they are sorted again. This selection in two steps ensures San Marzano tomatoes fully retain their organoleptic properties, since the process is respectful of the product’s naturally delicate character.
Furthermore, since the harvest is closely monitored and only the tomatoes from the latest harvest are sold, they are always fresh. The harvest can be traced through the code on the lid of the can: it consists in a company code (unique to our producer), followed by a letter (identifying the year, picked by the Italian Ministry of Economic Development) and a three-digit code representing the production date.
San Marzano tomatoes come from a well-defined territory including 41 municipalities, the main ones being Agro Sarnese-Nocerino, Acerrano-Nolano, Pompeiana-Stabiese and Montorese. Only this specific region offers the best environmental conditions to cultivate San Marzano tomatoes. In fact, the Mediterranean climate and the fertile soil, rich in volcanic turf from the Vesuvius, are ideal for San Marzano tomatoes to grow and develop their uniquely intense flavour.
The Agro Sarnese-Nocerino San Marzano tomato was granted a PDO 1996 and has since been protected from practices that could mislead consumers on the origin of the product, as counterfeiting is unfortunately quite common on the market.
The artisans behind the product
The Napoletano family counts many years of experience growing tomatoes. It was young Giuseppe Napoletano who decided to found a business to export the product he and his family have been cultivating for so long. The family’s know-how has a great influence on the quality or our San Marzano tomatoes: their authentic taste is the result of a careful selection of the raw materials, followed by a nearly artisanal canning process, respectful of traditions.
Ideal on pizzas, they are also great in all of your best recipes.